In U.S. Navy jargon, gouge is the essential piece of information; the heart of the matter; or outstanding test-preparation material (such as an old test copy). A person who is tired of hearing all the extraneous information surrounding a problem might exclaim “Just give me the gouge!”
Adding an “i” to “gouge”, amplifies the new world of the internet and introduction of web technologies that have increased the amount of information available to everyone. The future will be affected by our ability to covert this information to knowledge in order to streamline business processes and make quick and relevant decisions. The mission of iGouge is to help transform and translate the bits of “Big Data” into knowledge that will be used for mission critical decision making. We see the future as a combination of machine learning and human interaction.